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15 Mar/12

Google brevetta il pay per ring: la pubblicità sbarca sui cellulari

Google brevetta il pay per ring: la pubblicità sbarca sui cellulari

La pubblicità è l'anima del commercio, un'affermazione assolutamente incontrovertibile che ha assunto una nuova valenza nell'era della connettività globale e delle nuove tecnologie. In forte crescita nel comparto web, è apparsa anche nei videogame ad esempio, sotto forma di cartelloni posizionati sugli sfondi dei titoli videoludici ed ora si appresta, grazie a Google, a sbarcare sui cellulari (ma, volendo anche sugli apparati fissi) in una forma mai concepita prima: i toni dei telefoni.Continua...

3 Set/11

6 Practices That Make Your Blog Look Less Professional

6 Practices That Make Your Blog Look Less Professional

6 Practices That Make Your Blog Look Less Professional (adsbygoogle = window.adsbygoogle || []).push({}); In the heat of managing a blog, which includes everything from writing great content, to working with advertisers, to moderating comments, to promoting the site, one can overlook certain aspects of the site – from little things like broken links, to big ones like intrusive advertising and an overly crowded design. (Image Source: Fotolia) Over time, as your site grows,...

17 Giu/10

La pubblicità entra nelle stampanti grazie ad HP e Yahoo

La pubblicità entra nelle stampanti grazie ad HP e Yahoo

(adsbygoogle = window.adsbygoogle || []).push({}); La pubblicità è l'anima del commercio; mai forse come in questo periodo la datata e retorica affermazione è stata veritiera: TV, carta stampata ed ovviamente Internet sottopongono ognuno di noi ad un "bombardamento" che non ha eguali nella storia del genere umano. Gli specialisti del settore, consci del fatto che i canali attualmente disponibili sono ampiamente sfruttati per non dire saturi,...




15 Giu/10

Earthquakes and Android Development

Earthquakes and Android Development

While last night’s southern California earthquake shook up the Padres game, I was standing in a doorway downloading an Android app. Twitter was down, the news didn’t have anything yet, but I remembered Reto Meier, a Googler who did an Android talk at I/O had demo’ed an earthquake detection app. It’s called Earthquake!, and it’s got some very useful features, especially when you’re worried about the earth cracking open and swallowing your home whole....

7 Mar/10

Ad Server Benefits

Ad Server Benefits

An ad server is a server that is being used to manage the advertising scripts that are displayed on a website. Most websites and blogs display advertisement on their webpages. Some to cover the hosting costs, others to support their lifestyle or as the sole income source. Every advertising company runs an ad server and it is not usually necessary to run another ad server to manage the ads on websites. An ad server on the other hand has several advantages (and some disadvantages) over using...

8 Feb/10

How to Ditch GoDaddy (Redux)

How to Ditch GoDaddy (Redux)

Last year’s trashy GoDaddy SuperBowl commercials annoyed me enough to switch domain registrars; this year’s just confirmed I made the right decision. If you want out, here’s what I posted about it last year: Yes, I knew that popular, cheap domain registrar GoDaddy always used sex to sell their services, and yes, their bullying upsells always bugged me, but yesterday’s Super Bowl ad shot my “Stop doing business with GoDaddy” to-do to the top of my list....

13 Nov/09

Eat Breakfast Like an Olympian with "Super" Oatmeal [Diet]

Eat Breakfast Like an Olympian with "Super" Oatmeal [Diet]

Dietitian Bob Seebohar has guided the diet of many a U.S. Olympic athlete; here he demonstrates how to prepare an oatmeal breakfast that aims to give you the energy of a gold medalist. Although Seebohar uses a rice cooker in the video above, you’re stove top or microwave would work just fine for creating this energy and antioxidant packed oatmeal. The mixture is packed with enough essentials to fuel your body through workout sessions, an afternoon hike, or maybe some Black Friday...

4 Ott/09

Leo Laporte on Advertising to Smart People

Leo Laporte on Advertising to Smart People

Founder of the TWiT Netcast Network (and my co-host at This Week in Google) Leo Laporte did a fantastic talk for the Online News Association last week about his path to starting TWiT. Laporte’s goal is to create a live news channel for techies online: content for smart, devoted people who are conversant in this stuff, not the mainstream BS tech coverage you get on TV. There are several gems in this talk, especially for folks wondering about the economics of niche publishing online....

30 Lug/09

Microsoft alla riscossa: accordo con Yahoo! per sfidare Google

Microsoft alla riscossa: accordo con Yahoo! per sfidare Google

Proprio qualche giorno fa parlavo in un blog della lotta tra Microsoft e Google… ed ecco un primo movimento da parte di Microsoft che insieme a Yahoo! (famossissima società fornitrice di servizi internet dal ‘94) firmano un accordo interessante e fruttuoso da ambo le parti. Microsoft per 10 anni avrà in esclusiva l’uso delle tecnologie di ricerca di Yahoo Search e potrà integrare tali soluzioni all’interno della propria piattaforma, inoltre Microsoft Bing...