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Closing the Feedback Loop

11 Feb/10

Matt Haughey says Google Buzz doesn’t offer an easy way for publishers to see what people are saying about their stuff. He’s right; as in Google Reader and Facebook, much of the liking and commenting and sharing that goes on in Buzz happens out of earshot of the creator. I think Buzz is a fine product–a pretty predictable FriendFeed clone, really–but it does suffer from this same broken loop problem that Google Reader creates. Also of interest to other publishers, Matt’s related piece on what feedback loops he pays attention to in order to learn how to make better stuff online.

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